Friday, 23 December 2011

Media Istitution Research


Development Hell has a small magazine production and only magazine products are ‘Mixmag’ and ‘Word’ and they both have their own websites aiming at the target audience of mainly males aged over 20. These magazines are not very popular but represent a specific taste in music so only some readers may be satisfied with these magazines. Also in their magazines, they include advertisement of products that readers / customers may be interested in and this is a way for the company to increase profit. This company is unique and creative because of their name and their logo as it stands out from other companies which can help to boost recognition.


 Bauer media institution is very popular and one of the largest media institutions that produces many different types of best selling magazine worldwide for example ‘Heat’ and ‘closer’ and other mainstream magazines of all genres of music. They also have television channels and radio as their less unknown sources of media which suggests this company reaches to different media productions to try and boost their market of audiences of all ages and genders. A few of their magazines are linked between websites as they have radio-stations for example Kerrang and Q magazine.



BBC Media institution has a range of media cources such as their own radio channel, television channles, online access and a range of magazines which is mainly for a niche market but with a variety of subjects for example diffenet children magazines such as ‘In the night garden’, ‘Top Gear’ and ‘Wildlife’. Thereore, BBC media targets a range of audience of all ages and genders.
 IPC Media is generally a niche market which publishes magazines from music, fashion, TV, even wallpaper. This company produces many magazines and targets genders in a range of ways for example magazines only aimed for women e.g. ‘Look’ magazine or ‘shooting gazette’ which is aimed at men. Also they have other magazine products such as television magazine aimed for both males and females. They also have magazine linked website access for reader who may have not purchased one or the prefer viewing things online. Also, this company does only publish one music magazine which is NME and is very popular magazine distributed by this company.

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